First, you sew on the flower onto the smaller round felt. Use only 2 strands of the thread in the kit. You can either use whip stitch/back stitch or blanket stitch for all the layers or whip stitch and blanket sticth like I did. futuregirl.com has great tutorials on these stitches.
Next, stitch the smaller round felt to the bigger felt.
Sew on the button.
Sew the ribbon to the back of the felt with whip stitches. I use normal white sewing thread and a smaller needle.(Sorry about the poor quality of the photo. I did this at night so lightning is bad.)
After stitching about 3/4 of both of the felts around, stuff with the polyester stuffing. Then, stitch it close. And attach the keyring to the ribbon.
You're done! Now wasn't that easy?!
If you have any questions, please e-mail me at firstname.lastname@example.org
Good luck and have fun!